From the rise in eCommerce, to the adoption of digital promotions, to changing demographics in households and consumer groups, COVID-19 has disrupted multiple areas of the grocery-retail marketplace. As a result, advertisers and retailers have…read more
Everything seems to be moving to digital during this age of technology. We may not have flying cars yet, but our society has progressed to include tons of delivery options ranging from online ordering and pickup to grocery orders being delivered…read more
Season’s greetings to all! While the season may look different this year, we analyzed Quotient’s exclusive data to help guide your holiday campaigns to provide meaningful and inspiring content to consumers. Using our holiday 2020 trend data, we are able to identify what has increased…read more
During Path to Purchase’s Virtual Expo, Quotient CEO and founder, Steven Boal, teamed up with Mark Williamson, VP and Head of Media Partnerships from Peapod Digital Labs (an Ahold Delhaize USA Company) to discuss “Omnichannel Marketing in the COVID Age: Using Shopper Data to Connect CPGs,…read more
Tough times test loyalty but also offer the opportunity to strengthen it— even for brands. March seems like eons ago. Lockdowns were just beginning, and uncertain shoppers were flocking to stores in an effort to…read more
The coronavirus pandemic has propelled the growth of eCommerce grocery shopping to unimagined heights before the pandemic. But the question remains: is this trend here to stay? Using Quotient’s eCommerce data, we looked into trends…read more
You’ve heard about the consumer runs on toilet paper and hand sanitizer, but what about the rush on new fur-friends? When states began shutting down in an effort to prevent the spread of Coronavirus, many…read more
Today is a big day for the Quotient team. We can finally announce a project that we’ve been working on for a while: the launch of our new National Rebates platform! Quotient was created in…read more
We’re so excited to announce that Quotient is a finalist for the 2020 Digiday “Best Influencer Marketing Platform” Technology Award!
Quotient will power the new Rite Aid Performance Media platform as well as sponsored search on riteaid.com – exclusively connecting advertisers to targeted audiences of Rite Aid digital customers.