Blog Aug 4, 2022 Brands Can Rethink Value as Inflation Hits Back-to-School Shoppers As students return to classes, inflation is pushing marketers to use the right tactics to...
Blog May 4, 2022 Eucerin® Drives Trial, Incrementality with Duration-Based Promotions Quotient and therapeutic skincare brand Eucerin® share the results of a successful integrated promotion campaign.
Blog Jan 12, 2022 Digital Promotions Report Reveals Top Variables for Campaign Performance Our 2022 Digital Promotions Report outlines the most important variables of high-performing promotions and gives...
Blog Dec 29, 2021 The Year of Adaptation: A Recap of 2021 In this letter, Quotient CEO Steven Boal reflects on media and promotions in 2021 and...
Blog Dec 9, 2021 Adapt to a Changing Landscape with Social and Digital Out-of-Home In this webinar recap, we explore why easy-to-pivot channels like DOOH and social are critical...
Blog Dec 7, 2021 Microchip Shortage Still Impacting Consumers in Auto, Tech and Beyond Learn what the microchip shortage means for consumers across product categories and how vendors can...
Blog Nov 2, 2021 How Mondelez Is Driving Performance Through Innovation Quotient and Mondelez joined P2P’s Retail Media in Action to discuss how continuous testing &...
Blog Oct 7, 2021 Bring Campaigns to Life in Today’s Digital Landscape Bring Campaigns to Life in Today's Digital Landscape While digital technologies in the grocery-retail industry have...
Blog Sep 29, 2021 Panel: How Brands Are Leveraging Programmatic DOOH In this panel, agency representatives shared how their advertiser clients are thinking about DOOH amid...
Blog Sep 8, 2021 Panel: Getting Strategic with Digital Out-of-Home At the Place Exchange 2021 Publisher Summit, Quotient examined the strategies behind how and where...
Blog Aug 24, 2021 Local Students Get Back-to-School Boost From Quotient Supply Drive Quotient hosted a back-to-school supply drive across its US offices to welcome students back to...
Blog Aug 6, 2021 Case Study: Kleenex Connects with Cold and Flu Audiences Through Digital Out-of-Home This case study examines how Kleenex® used digital out-of-home to connect with shoppers during a...
Blog May 30, 2023 Webinar: Promotions in the Value Shopper Era Learn how brands are using digital promotions to reach their target audiences and drive results.
Blog May 25, 2023 How Mocktails Are Taking Over Summer and Beyond Learn the intriguing backstory of the latest the low-alcohol trend and how brands can react...
Blog May 2, 2023 Tokenism: When Representation in Marketing Falls Short As brands make an effort to include people of diverse backgrounds in their marketing efforts,...