Blog
Aug 4, 2022
Brands Can Rethink Value as Inflation Hits Back-to-School Shoppers
As students return to classes, inflation is pushing marketers to use the right tactics to...
Blog
May 4, 2022
Eucerin® Drives Trial, Incrementality with Duration-Based Promotions
Quotient and therapeutic skincare brand Eucerin® share the results of a successful integrated promotion campaign.
Blog
Jan 12, 2022
Digital Promotions Report Reveals Top Variables for Campaign Performance
Our 2022 Digital Promotions Report outlines the most important variables of high-performing promotions and gives...
Blog
Dec 29, 2021
The Year of Adaptation: A Recap of 2021
In this letter, Quotient CEO Steven Boal reflects on media and promotions in 2021 and...
Blog
Dec 9, 2021
Adapt to a Changing Landscape with Social and Digital Out-of-Home
In this webinar recap, we explore why easy-to-pivot channels like DOOH and social are critical...
Blog
Dec 7, 2021
Microchip Shortage Still Impacting Consumers in Auto, Tech and Beyond
Learn what the microchip shortage means for consumers across product categories and how vendors can...
Blog
Nov 2, 2021
How Mondelez Is Driving Performance Through Innovation
Quotient and Mondelez joined P2P’s Retail Media in Action to discuss how continuous testing &...
Blog
Oct 7, 2021
Bring Campaigns to Life in Today’s Digital Landscape
Bring Campaigns to Life in Today's Digital Landscape While digital technologies in the grocery-retail industry have...
Blog
Sep 29, 2021
Panel: How Brands Are Leveraging Programmatic DOOH
In this panel, agency representatives shared how their advertiser clients are thinking about DOOH amid...
Blog
Sep 8, 2021
Panel: Getting Strategic with Digital Out-of-Home
At the Place Exchange 2021 Publisher Summit, Quotient examined the strategies behind how and where...
Blog
Aug 24, 2021
Local Students Get Back-to-School Boost From Quotient Supply Drive
Quotient hosted a back-to-school supply drive across its US offices to welcome students back to...
Blog
Aug 6, 2021
Case Study: Kleenex Connects with Cold and Flu Audiences Through Digital Out-of-Home
This case study examines how Kleenex® used digital out-of-home to connect with shoppers during a...
You may also be interested in:
Blog
May 30, 2023
Webinar: Promotions in the Value Shopper Era
Learn how brands are using digital promotions to reach their target audiences and drive results.
Blog
May 25, 2023
How Mocktails Are Taking Over Summer and Beyond
Learn the intriguing backstory of the latest the low-alcohol trend and how brands can react...
Blog
May 2, 2023
Tokenism: When Representation in Marketing Falls Short
As brands make an effort to include people of diverse backgrounds in their marketing efforts,...
