Meet the Winners of the Inaugural DOOH-E Awards
After weeks of build-up, the DPAA and Quotient proudly announced the winners of the first annual Digital Out-of-Home Excellence (DOOH-E) Awards October 11 at the sold-out DPAA Summit in New York City. Voted on by the DOOH and advertising community, the impressive list of DOOH-E Awards nominees spotlighted top brands and agencies that are shaping today’s DOOH space.
The inaugural DOOH-E Award winners were chosen from a pool of finalists selected by DPAA and Quotient and included submissions from companies like Coca-Cola, Puma and AstraZeneca. Peer voting on finalists was open to professionals across the advertising industry, making the DOOH-E Awards a true people’s choice award.
Congratulations to the 2022 DOOH-E Awards Winners!
Best Purpose Driven Campaign: “SickKids Fight the Dark” submitted by Novus for advertiser SickKids and partners Vistar and Cineplex
Most Creative Campaign: “Adidas: I’m Possible” submitted by Kevani and Backlite
Best Use of Programmatic Tech Innovation: “Advil #AfterMyShot” submitted by Zenith for advertiser GSK (now Haleon) and partner Hivestack
Susan Cho, Quotient’s Head of Agency Sales, presented the final award for Best Use of Programmatic Tech Innovation alongside Barry Frey, President and CEO of DPAA, and Kathleen Hall, Chief Brand Officer at Microsoft. All winners received the DOOH-E Awards’ “Dewey” mascot trophies to commemorate their achievement.