Who Knew Coupons Were So Lucrative?

Inc

Steven R. Boal is president and CEO of coupons.com, which had raised money only from individuals until June 2011. It raised $200 million from institutional investors at a valuation of $1 billion. Inc staff writer Jeremy Quittner spoke with Boal about his company’s valuation, attracting employees, and what he’s learned from Dilbert.

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