This is a transformative and unparalleled time for CPG brands. Consumers are seeking out connections and support. They are veering from their usual preferences, shopping locations, and spending and consumption habits. And market share is up for grabs in a way it never has been before.
The Food category is being impacted in a huge way. It’s time to reassess your marketing strategy.
Join Quotient’s Vice President of Analytics & Data Products, Thalya Hamilton, and Food & Beverage Vertical Director, Anne Hill, as they discuss the new behaviors of your shoppers, drawing on Quotient’s unrivaled retailer, shopper and point-of-sale data. Most importantly, they will cover practical recommendations on how Food brands can continue to evolve their campaigns given changing consumer needs, as well as how they should think about planning for an uncertain Summer period.
If you can’t make the scheduled time, we recommend you register anyway to receive the recording after the live event.