Blog
Feb 3, 2022
It’s Time to Start Planning for Mother’s Day
As advertisers begin planning their Mother’s Day campaigns, we identified the top trends that consumers...
Blog
Jan 20, 2022
Gen Z Pushes Brands to Rethink Super Bowl Strategies
Gen Z are less likely to watch live sporting events than other generations. Learn how...
Blog
Dec 17, 2021
The Data Is In: Here Are the Top Holiday Cocktails of 2021
As shoppers prepare to celebrate the holiday season, our latest data reveals which cocktails are...
Blog
Dec 15, 2021
Quotient Wins Digiday Technology Award for Best Influencer Marketing Platform
The Quotient Social Platform has earned top honors with a Digiday 2021 Technology Award in...
Blog
Dec 9, 2021
Adapt to a Changing Landscape with Social and Digital Out-of-Home
In this webinar recap, we explore why easy-to-pivot channels like DOOH and social are critical...
Blog
Oct 20, 2021
Quotient Named to Digiday Technology Awards Shortlist
Quotient was nominated for Best Influencer Marketing Platform and Best Attribution Tool as part of...
Blog
Oct 15, 2021
Consumers Brace for Flu Season with Earlier Buying
With the 2021 cold and flu season predicted to be more severe than normal, we...
Blog
Sep 16, 2021
7 Tips to Strengthen Your Brand’s Influencer Marketing
We interviewed our Manager of Influencer Relations to uncover the top tips for creating a...
Blog
Sep 3, 2021
Labor Day Social Trends Reveal a New Season of Consumer Tastes
Quotient’s social trend platform highlights Labor Day weekend and fall time trends we anticipate to...
Blog
Aug 20, 2021
How Tiktok Is Effectively Being Used by Influencers
As TikTok and similar platforms grow, so does the opportunity for brands to share their...
Blog
Aug 3, 2021
New Report Reveals Grocery-Retail Insights from Mars Wrigley, Mondelez, Unilever and More
For this report, we interviewed internal Quotient experts and advertiser partners about how COVID-19 changed...
Blog
Jul 8, 2021
AdExchanger Names Quotient a Programmatic Power Player
We’re thrilled to share that AdExchanger has named Quotient a Programmatic Power Player for 2021....
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Blog
Mar 29, 2023
eBook: How to Win the Summer Season
Discover the summer trends and campaigns that will inspire your brand for a successful season.
Blog
Mar 8, 2023
Quotient’s Allison Metcalfe Shares Advice for Women Leaders
On International Women’s Day, Quotient’s Chief Revenue Officer Allison Metcalfe shares professional advice for women...
Blog
Mar 7, 2023
For Digital Promotions, All Signs Point to Performance
As brands and retailers focus on performance-based marketing, Quotient has pioneered an innovative model to...
