As COVID-19 continues to impact the US, shopper behavior is changing across categories, brands, channels and retailers. To better understand these changes and how they impact your marketing strategy, Quotient is diving into its exclusive retailer, shopper, and point-of-sale data.
Here’s what you can expect this report to cover off on:
- Change in Status Quo: What changes are happening in the marketplace?
- Insights & Opportunities for Household Brands: What's happening in the Household category specifically and how can advertisers respond?
- Leveraging Changing Consumer Behaviors to Fuel Continued Brand Growth: How can Quotient use our proprietary data to uncover insights related to your brand?
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