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Mountain View, Calif. – January 20, 2009 – Coupons, Inc., the leading provider of interactive coupon marketing and technology solutions and owner of the DigitalFSI Network, has appointed Steve Horowitz as Chief Technology Officer.

Horowitz, 41, joins Coupons, Inc. from Google where he led the engineering team that built the Android mobile operating system and platform which launched with T-Mobile late last year. At Coupons, Inc., Horowitz will oversee all of the Company’s worldwide engineering, product management and technology efforts as it expands its digital coupons and promotions platform.

“Our business is experiencing unprecedented growth, and as we extend our digital promotions platform to in-store, in-appliance and mobile phones, this is the ideal time for Steve to bring his deep experience to our team,” said Steven R. Boal, CEO and founder of Coupons, Inc. “Steve is a business-minded, consumer-focused and battle-tested technology leader, and I couldn’t be more thrilled that he is joining our team.” provides millions in savings from the world’s leading brands through the Web site,, and across the Internet on thousands of partner sites every day. The Company’s growth has accelerated as the economy has softened and the newspaper industry struggles. In 2008, consumers printed over $300 million in savings off of the platform, a 140% increase from 2007, and Coupons Inc. is targeting $1 billion in savings in 2009. Over 36 million people used online coupons in 2008 and the number of people who only use online coupons (do not clip newspaper coupons) grew by 50% according to Simmons Market Research Bureau. Ad Age magazine called online coupons one of “The Bright Spots in 2009,” and recognized as the industry leader. The average consumer can save more than $2,000 a year using coupons printed from and the network.

Horowitz joins Coupons, Inc. from Google, Inc.’s Android team where he spent three years as the Engineering Director leading the development of Google’s Android mobile OS. Prior to his work at Google, Horowitz spent almost nine years at Microsoft in leadership roles developing and shipping a range of consumer products including IPTV, Windows Media Center Edition, UltimateTV, Dishplayer, and WebTV. He was also one of the earliest employees at Be, Inc. where he played a key role in developing and then introducing the BeOS to the world at the Agenda 95 conference to a standing ovation. Horowitz began his career at Apple Computer, Inc. where he spent six years working on Macintosh products and technologies, including the first extensible Macintosh Control Panel, which he developed at Apple during a summer internship while attending college at the University of Michigan.

“ has fast become one of the world’s leading online brands, so this is a very exciting opportunity,” said Horowitz. “The company is at a pivotal point in its business, and I am eager to help further advance its development and deployment of new platforms and services for digital promotions.”

About is the premier savings site on the Web, with more than 14 million unique monthly visitors according to The average consumer can save more than $2,000 a year using coupons printed from and the network. The site carries offers from hundreds of top brands, (such as Johnson & Johnson, General Mills, Kimberly-Clark, Kraft Foods and Clorox) and works with hundreds of retailers (including Kroger and Safeway). also provides recipes, a Facebook application and savings advice from Family Savings Expert Kim Danger. was launched in 1998 by Coupons, Inc. and is based in Mountain View, California.