Close Adds Passbook Integration for Coupons from Top National Retail Chains

Save to Passbook, Save in the Store

Mountain View, CA – October 24, 2012 –, the recognized leader in digital coupons, today announced a new Apple Passbook® integration feature that allows shoppers to save coupons from leading national retailers directly to Passbook. Dozens of coupons are available from top national retail chains, including Barnes & Noble, Macy’s, Michael’s, Old Navy, and PETCO. These coupons are usually clipped out or printed out prior to shopping—now, shoppers simply browse available offers, tap on the coupons they want to save to Passbook and show them on their phone at check out. No app download is needed, and consumers do not need to pay anything for the capability.

“Passbook is yet another leading example of how digital delivery is all about convenience and on-demand consumer availability,” said Steven Boal, CEO of Incorporated. “Consumers, retailers and manufacturers are converging on the best user experience across the digital shopping domain, and is leading and unifying the experience across the technical landscape. With the largest number of retailer offers for Apple’s Passbook, is breaking new ground in consumer convenience.”

Simple to Use

Users of iPhone 5 or iOS 6 simply visit on their mobile phone, select the Passbook button, and tap Add to Passbook for the coupons they want. Then, just show the offers in Passbook at the cash register for instant discounts.

Each Passbook “coupon” includes a description of the offer (such as “Save up to 20% on Your Entire Order”), the expiration date, and a scannable barcode. An “information” button at the bottom right corner of the offer provides instructions for cashiers on how to process the coupon (including a numeric code that can be manually typed into the cash register if the barcode is not scanning automatically) and additional information (such as purchase requirements).

Passbook-Ready Coupon Gallery brings the best retail coupons together in one place and makes it easy for shoppers to get coupons from popular retailers. Coupons are available for dozens of top national chains, including:

• Avenue
• Barnes & Noble
• Bon-Ton
• Carter’s
• Champion
• Gordmans
• Harbor Freight Tools
• Jo-Ann
• Lane Bryant
• Macy’s
• Michaels
• Old Navy
• OshKosh B’gosh
• PetSmart
• Sears
• Shopko
• Spirit Halloween
• Sweet Tomatoes
• ULTA Beauty
• Yankee Candle

“ has done the work for shoppers, so they don’t have to: we’ve culled together the best retail offers and are making it extremely easy to get those offers to Passbook,” continued Boal. “The result is an amazing opportunity for retailers who want to engage with consumers as well as for shoppers who want to save money at their favorite retail stores with the ultimate in mobile convenience.”

Current offers available include:

• Spirit Halloween. 20% off one item. Expires 10/31/2012
• Yankee Candle. Save $20 off any purchase of $45 or more. Expires 10/28/2012
• Old Navy. Save $10 off purchase of $50 or more. Expires 10/24/2012
• Barnes & Noble. Save 20% off the list price of one teen book. 8/31/2013
• ULTA Beauty. Save $3.50 off purchase $10 or More. Expires 12/11/2012
• PETCO. Free Natural Balance Delectable Delights dog or cat stew. Expires 11/30/2012
• Jo-Ann Fabric. Save 50% off one regular price item. Expires 11/21/2012

Offers are updated frequently, and coupons for additional retailers are expected to be added regularly. also offers Coupon Codes for thousands of retailers that enable shoppers to save instantly on their e-commerce transactions with percent-off deals, free shipping, and other promotions.

Consumers with a tip on a great retail coupon can email at [email protected].

About Incorporated Incorporated is the recognized leader in digital coupons, including online printable, save to loyalty card and mobile promotions. For consumers, the company’s products include, the 48th largest website in the U.S.(†), as well as Grocery iQ and mobile applications. For brand marketers, the company distributes digital coupons to millions of consumers through and tens of thousands of websites comprising the digital coupon network. The company also powers digital coupon initiatives in 1-to-1 online marketing campaigns—including display advertising, email and social media programs. For publishers, the company offers solutions to monetize website traffic, including branded microsites, and Brandcaster, a self-service coupons syndication platform. Clients include hundreds of top consumer packaged goods brands (including Clorox, General Mills, Johnson & Johnson, Kellogg’s, Kimberly-Clark, and Kraft Foods), leading restaurant, toy and entertainment companies, as well as top retailers (such as A&P, CVS, Duane Reade, H-E-B, Kmart, Kroger, Safeway and Walgreens). Founded in 1998, the company is based in Mountain View, CA. To start printing coupons, visit To learn more about the company visit Visit on Facebook at

† Nielsen, August 2012