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A&P’S Family of Supermarkets Launches Online Printable Coupons Helping Shoppers Stretch Their Grocery Budget

Coupons.com Powers Internet Printable Coupon Galleries for A&P, SuperFresh, Waldbaum’s, Pathmark, The Food Emporium and Food Basics

MONTVALE, N.J. – December 22, 2009 – Today, The Great Atlantic & Pacific Tea Company, Inc. (A&P) (NYSE:GAP) premiered an innovative new online coupon gallery available via its banner websites. This dynamic new way to save more money while shopping for your groceries has been made available through A&P’s partnership with Coupons.com Incorporated, a leader in Internet printable coupons.

Now more than ever, shoppers are looking for ways to ensure that their dollars stretch to meet the needs of their strained budgets. A&P and Coupons.com have now made it even easier to save money while getting the quality groceries you need for your family. Just visit your favorite grocery stores’ coupon gallery at www.apfreshonline.com, www.waldbaums.com, www.superfreshfood.com, www.pathmark.com, www.thefoodemporium.com, and www.foodbasicsusa.com.

Each gallery features hundreds of dollars of savings on all departments throughout your neighborhood supermarket. The best part is that not only do you get savings but also convenience – this service is available anytime you are – just logon; browse your favorite gallery and press “clip” to print the coupons you want. On your next trip to the grocery store, just present these at the checkout and save!

“Today’s value-conscious consumer is looking for more savings, and we are dedicated to helping them with our variety of in-store programs and now the launch of our dynamic new printable coupon initiative,” said Jennifer MacLeod, Senior Vice President, Marketing & Communications, The Great Atlantic & Pacific Tea Company, Inc. MacLeod continued, “Shoppers will find significant savings in our coupon galleries which have been developed to provide our customers with hundreds of dollars worth of savings on the products they buy most throughout our stores”.

“A&P is the oldest grocery chain in the country, and one of the most progressive and forward-thinking when it comes to offering coupons to their connected customers,” said Steven Boal, CEO of Coupons.com Incorporated. “More and more consumers are turning to the Internet as a source for budget-stretching offers and A&P is giving them the savings they are looking for.”

About A&P
Founded in 1859, A&P is one of the nation’s first supermarket chains. The Company operates 435 stores in 8 states and the District of Columbia under the following trade names: A&P, Waldbaum’s, Pathmark, Best Cellars, The Food Emporium, Super Foodmart, SuperFresh and Food Basics. For more information, please visit http://www.aptea.com.