AARP Members Can Access New Grocery Coupon Center Powered by

Through December 31st, charity donation for every coupon redeemed helps AARP members and others save money and do good

WASHINGTON D.C. and MOUNTAIN VIEW, CALIF. – Oct. 14, 2009 – AARP and today announced a new relationship to help consumers save money and, at the same time, give back to those in need. The AARP Grocery Coupon Center powered by ( allows people of all ages to access coupons that will help them save on everyday items from dozens of leading brands

Beginning today and continuing through the holiday season, for each coupon printed from the Grocery Coupon Center and redeemed by December 31, 2009, will donate five cents to the customer’s choice of one of a selected number of AARP Foundation charitable initiatives. The AARP Foundation, AARP’s affiliated charity, helps provide security, protection and empowerment for older persons in need.

“Given this difficult economy, many people are looking for ways to save money every day,” said Howard Byck, senior vice president of lifestyle products and services for AARP Services, Inc, the wholly-owned subsidiary of AARP. “The AARP Grocery Coupon Center powered by will help people avoid the time-consuming process of traditional ‘coupon-clipping’ by giving them convenient online access to a collection of coupons they can print at home and then use at their local grocery stores. At the same time, they can give back to those in need.”

Coupon use in general has increased since the economic downturn began, however the growth in popularity of coupons has been particularly significant among AARP members. In fact, a 2008 Scarborough Research report found that more than 79 percent of AARP members reported using coupons for groceries at least once in the previous 12 months. The Grocery Coupon Center will make available as many as 100 or more valuable coupons at any given time, with an average savings of more than one dollar per coupon.

“Digital coupon use is growing dramatically, as more and more consumers are looking to save money,” said Steven Boal, CEO of Incorporated. “We are providing 24/7 access to the coupons that shoppers want and simultaneously allowing them to direct contributions to worthy causes supported by the AARP Foundation. The more consumers save, the more we give.”

Users of the Grocery Coupon Center can choose to direct donations to one of nine AARP Foundation initiatives designed to:

• Assist individuals struggling with the high cost of prescription drugs and basic necessities;

• Provide job training and assistance to older Americans who need to work to make ends meet;

• Help lower-income taxpayers qualify for the right deductions and credits;

• Protect older Americans from consumer fraud and identity theft;

• Protect against age discrimination;

• Help seniors manage their finances so they can remain in their homes and retain their independence;

• Support grandparents raising grandchildren;

• Provide education and training to older women reentering the workforce to support their families; or

• Help improve the lives of all seniors.

At least through Dec. 31, the AARP Grocery Coupon Center powered by is available to everyone.

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About AARP
AARP is a nonprofit, nonpartisan membership organization that helps people 50+ have independence, choice and control in ways that are beneficial and affordable to them and society as a whole. AARP does not endorse candidates for public office or make contributions to either political campaigns or candidates. We produce AARP The Magazine, the definitive voice for 50+ Americans and the world’s largest-circulation magazine with over 35.5 million readers; AARP Bulletin, the go-to news source for AARP’s 40 million members and Americans 50+; AARP Segunda Juventud, the only bilingual U.S. publication dedicated exclusively to the 50+ Hispanic community; and our website, AARP Foundation is an affiliated charity that provides security, protection, and empowerment to older persons in need with support from thousands of volunteers, donors, and sponsors. We have staffed offices in all 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands.

AARP Services Inc., founded in 1999, is a wholly-owned taxable subsidiary of AARP. AARP Services manages the provider relationships for and performs quality control oversight of the wide range of products and services that carry the AARP name and are made available by independent providers as benefits to AARP’s almost 40 million members. The provider offers currently span health products, travel and leisure products, and life event services. Specific products include Medicare supplemental insurance; member discounts on rental cars, cruises, vacation packages and lodging; special offers on technology and gifts; pharmacy services; legal services; and long-term care insurance. AARP Services also engages in new product development activities for AARP and provides certain consulting services to outside companies. In 2005, AARP Services founded AARP Financial Inc., a wholly-owned taxable subsidiary that manages the provider relationships for and performs quality control oversight for the financial products that carry the AARP name, including credit cards, auto and home, mobile home and motorcycle insurance, and life insurance and annuities. AARP Financial also provides access to proprietary investment products and services, including mutual funds and financial guidance, designed to meet the needs of investors at any life stage.