Unilever CMO Keith Weed gave influencer marketing a black eye at Cannes this year with a call for brand marketers to demand more transparency and accountability in their dealings with social trendsetters. It’s about time the industry…read more
Monthly Archives: June 2018
Exclusive digital media partnership brings data-driven media platform to CPGs Quotient Technology (NYSE: QUOT) and Southeastern Grocers, parent company of BI-LO, Fresco y Más, Harveys Supermarket and Winn-Dixie stores, today announced SEG Media Hub, a…read more
The grocery store can really eat up a budget— the monthly median spending on food for American families is roughly $520.
We’re thrilled that Julie Gerdes, Quotient’s vice president of product, has been named by Progressive Grocer as one of the Top Women in Grocery in the Senior Executives category. The award honors women in the…read more
It takes some serious skill to be a savvy shopper. From shopping sales to clipping coupons, it’s all about the strategy when it comes to pinching pennies. And apparently, some cities are home to people that are…read more
Being a savvy shopper takes some serious skill and strategy. Coupons.com recently revealed the most frugal cities in the US based on how much each city’s shoppers clip coupons.
We’re pleased to announce that we’ve joined the Coalition for Better Ads, an association that sets standards and safeguards for consumer online advertising. At Quotient, we support industry-wide practices that make advertising efficient for marketers and…read more
Influencer marketing firm expands Quotient’s data-driven media offerings, driving sales through social media for top CPG brands Quotient Technology Inc. (NYSE:QUOT) today announced it has signed a definitive agreement to acquire Ahalogy1, a leading influencer…read more